Small Business

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Art of the Start
The Art of the Start
Kawasaki (Rules for Revolutionaries) draws upon his dual background as an evangelist for Apple's Macintosh computer and as a Silicon Valley venture capitalist in this how-to for launching any type of business project. Each chapter begins with "GIST" ("great ideas for starting things"), covering a variety of facets to consider, from identifying your customer base and writing a business plan to establishing partnerships and building brand identity. Minichapters zero in on particular jobs that will need doing, while FAQ sections address the questions readers are most likely to have:
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amazon
barnes & noble
business planning guide
Business Planning Guide
Forbes named The Business Planning Guide as its favorite, most useful small business book. In this new edition, small business owners can ramp up their technical savvy on the business planning front, complete with information on using the Internet as a business planning tool.
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amazon
barnes & noble
E-Myth
The E-Myth Revisited
This book dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. He walks you from entrepreneurial infancy through the mature entrepreneurial perspective, and draws the vital distinction between working on your business and working in your business. You will truly be able to grow your business in a predictable and productive way.
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amazon
barnes & noble
Guerrilla Marketing
Guerrilla Marketing
When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid ideas that really work, Levinson’s philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success.
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amazon
barnes & noble
Start, Run and Grow
Start, Run, and Grow
Fully updated with new laws and regulations, this comprehensive resource provides current and prospective small-business owners valuable insight and guidance for not only starting a business, but also successfully running one. Included are suggestions for marketing wisely and cheaply; tips for managing cash flow, including credit and collections; techniques for creating a business plan that serves as an organizational blueprint and earns financial backing; and suggestions for how to control your tax liabilities. Effective approaches to managing human resources are also examined, including payroll, benefits, hiring, and firing. Case studies, checklists, and model business plans are included.
abe books
amazon
barnes & noble
Will It Fly
Will It Fly?
Will your new business idea fly? Find out upfront, before you invest one dime! Will It Fly? introduces the first intuitive, practical tool for assessing and refining new business ideas. Fast, confidential, and reliable, it addresses 44 key elements of success, distilling experience from more than 200 business launches. Use it to fine-tune your idea... protect yourself and your investors... quickly evaluate multiple options... and dramatically improve your odds of success. Indispensable for every entrepreneur, investor, and advisor... even corporate planners and "intrapreneurs"!
abe books
amazon
barnes & noble
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Inc. Mag
An excellent resource for anyone in the business world. Filled with new ideas, and creative ways to improve and expand your business. This is a necessary resource for anyone who has a stake in a business.
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A website dedicated to bringing you most relevant ideas and resources to improve your business in today's world.